Quoteline Direct Celebrates 45 years as an Insurance Broker

May 2009

Manchester (UK) and Wilsons Insurance Group celebrates their 40th birthday

"They say that life begins at 40 and we're happy to report that Wilsons Insurance Group has never been in better shape" says Group Director Paul O'Gorman, "Of course a lot has changed since we opened our first high-street brokerage in the sixties, but rather than growing old gracefully we have moved with the times".

Wilsons Insurance Group was founded in 1969; the same year that Jaguar unveiled their celebrated XJ6 and while British Leyland unveiled the doomed Austin Maxi. Man first set foot on the moon, while closer to home Concorde made its first flight.

"Admittedly 1969 seems like a long time ago" continues Paul O'Gorman "but there's one thing that hasn't changed over the past 45 years, and that's our commitment to good old fashioned customer service. Take our flagship brand Quoteline Direct as an example: we were the first broker to develop an online quotation system allowing customers to compare hundreds of products from a number of different providers. So we've always taken technology very seriously, but it's the human touch provided by our qualified staff that really sets us apart from the competition".

Quoteline Direct's Manchester-based call centre handles thousands of calls each day, providing insurance cover for everything from cars and caravans to taxis and tradesmen. "Competitively priced policies and a high level of customer service go some way to explaining our longevity" continues Paul O'Gorman "but it's the loyalty of the customers themselves that really counts.".

"I'd like to say a big thank you to all our customers and tell them that we'll continue listening to their feedback and developing new products. It's been a great journey so far, and here's to the next 45 years!".